Loading the TampaBay.com Home page there is a very traditional news feel. Content on the site is strong and they provide a deep analysis in the Political category. From 1884-2011 the paper had been known as the St. Petersburg Times, making the change to The Tampa Bay Times to better reflect their impact on the region.
As the page loads, heavy banner advertising and a paid press release ticker also detract from category and article links. Web usability experts would be able to offer an ocean of advice on the layout of the Tampa Bay Times website. Aesthetically, their site is lacking in the smoother edges and crisp design that makes navigation easy. According to Alexa.com, the site is loading slower than 88% of websites.
On the flip side, the Tampa Bay Times does have it's PolitiFact site to show us they value infographics as much as we do. Keeping the content simple, covering all the political players comments and making clear points, the PolitiFact portion of the Tampa Bay Times is a real winner.
As the page loads, heavy banner advertising and a paid press release ticker also detract from category and article links. Web usability experts would be able to offer an ocean of advice on the layout of the Tampa Bay Times website. Aesthetically, their site is lacking in the smoother edges and crisp design that makes navigation easy. According to Alexa.com, the site is loading slower than 88% of websites.
On the flip side, the Tampa Bay Times does have it's PolitiFact site to show us they value infographics as much as we do. Keeping the content simple, covering all the political players comments and making clear points, the PolitiFact portion of the Tampa Bay Times is a real winner.
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